Daily Value vs Amount per Serving

Amount per serving tells you the measured quantity in one serving. Percent Daily Value puts that amount in the context of a reference daily intake used for nutrition labeling.

The amount is the actual quantity

You might see milligrams, micrograms, grams, or International Units depending on the nutrient and label rules.

Daily Value is a reference

Percent Daily Value helps show whether one serving provides a small or large share of the labeling reference. It is not a personalized target for every person.

Some ingredients have no Daily Value

Many botanicals, amino acids, enzymes, and other dietary ingredients do not have an established Daily Value. The label can still list an amount.

Compare serving sizes before percentages

A high percentage can come from a large serving or a concentrated formula. Read the amount, serving size, and your total intake from other sources.

Quick checklist

Use the product label, manufacturer directions, and the specific requirements of your situation. Compare the complete product or system rather than making a decision from one marketing phrase, ingredient, or number.